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Five Unique Marketing Methods
for the New Millennium
by Monique Harris
Pitch yourself to be a teleseminar guest.
In the past year, teleseminars - also referred to as 'tele-
classes' - have become quite popular in the online world. And
the best thing about them, is that they have a tremendous
amount of marketing value, while fully entertaining listeners.
(For all you newbie's out there, a 'teleseminar' is basically
a telephone conference. At a pre-determined time each person
dials in to a 'bridge number,' and participates in a discussion
on a certain topic. You can ask questions, offer comments, or
just listen.)
This is a great way to promote your biz if you're just starting
out, and want 'live' exposure in front of your target audience.
You can find a great list of teleseminar leaders at Teleclass.
com .
2) Get newsletter/e-zine editors to review your product or service.
This particular technique works well if you're the creator of
a product or service. (In other words, it's not good if you're
a reseller or affiliate.)
Newsletter editors are often in need content/news for their
publications. If you manufacture a product or service that can
help their target audience in some way, shape or form, they
may be willing to review it. That review would then be featured
in their e-zine, giving you a ton of free publicity.
You can find lists of e-zine editors at The Directory of E-zines
. When you locate the appropriate
editors within your niche, you can either: (a) Send a brief e-
mail to each person, describing your goods, and asking if they'd
like to a review copy, or (b) Snail-mail a review copy to each
editor, with a letter asking them to give their opinions.
3) Syndicate your words of wisdom.
As more and more portal sites begin to pop up, content galore
will be needed to fill the ever increasing megabytes of space.
So experts and writers will be needed to write articles a-plenty.
In many cases, you will be paid for your work, you'll probably
receive a link to your Web site, and you'll get to wildly flaunt
your expertise in front of your target audience.
I-Syndicate is a popular service that
offers content producers a chance to sell their words of wisdom.
Also check out the Content Exchange for more interesting tid-bits
on promoting your expertise, .
4) Organize a huge list.
If you've been doing business online longer than 12-18 months,
then at one time or another, you've probably been sucked in to
visit one of those "10,000 Classified Ad Links" Web pages.
It's the large number that gets your click finger into motion!
That's the traffic grabber.
And this technique can work successfully within any niche. For
example, if you sell kids soccer equipment, you can have the
world's largest soccer camp list, or the biggest kid soccer
player directory. If you were a Java applet developer, you
could have the biggest directory of free Java applets.
Guaranteed to generate a ton of reciprocal links and a constant
flow of visitors.
5) Do one big thing.
Commit to doing at least one huge promotion in the upcoming year.
It's a great way to pick up a significant number of new prospects/
customers. And it'll get your brain thinking in new and inspiring
ways.
Your 'one big thing' can be an e-zine classified ad blitz, a large
banner ad promotion, press release distribution, etc.
Monique Harris is the co-author of "Make Your Knowledge Sell."
This 1,143 page manual is packed with info on creating, promoting
and selling your booklets, e-books, audio tapes, newsletters, and
other information products. Click here
for more info
Do you like this site? - Click here to recommend it!
As a token of my appreciation, you will receive a FREE e-book
"Unleash The Power of Free Publicity"
Recommend this site to your friends...
... and as a token of my appreciation, you will receive a FREE e-book
"Unleash The Power of Free Publicity"
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LOSKA.COM
Wanda Loskot - Success Connection
150 Heron's Run, Suite #124 - Sarasota, FL 34232 - USA
Phone (941) 342-4203 - Fax (240) 358-7445
Professional business coach, author & speaker specializing in Internet marketing.
Business seminars, corporate training and one-on-one coaching
for self-employed sales professionals and small business owners.
wanda@loska.com
All materials Copyright 1998, 1999, 2000 Wanda Loskot
and Success Connection.
All Rights Reserved. Do not reprint, or distribute without
express written permission.
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